AdSense Webinars schedule

AdSense webinars are free online seminars conducted and moderated by Google AdSense specialists. This series of webinars is designed to address common concerns that publishers may have and offer guidance on how to monetize your web-based content. Over the next few weeks, we'll be conducting webinars to help you understand, manage and optimize your AdSense performance more effectively. All that you need to participate is a computer with an Internet connection and a pair of headphones or speakers. Note to Mac users: Our current version of WebEx Event Center does not support Internet Phone (VOIP) for Mac users. We apologize for any inconvenience caused. Please note, however, that webinar recordings are posted here the day after each live event.

Learn more about webinars.

Past webinars

AdSense Optimization - Everything you need to know In this webinar, we will cover:        Optimizing your AdSense for Content implementation: placements, formats, coverage, color palettes        How to attract placement targeting campaigns to your site        Tracking the performance of your optimizations: Channels & Website Optimizer        AdSense for Search: the importance of Search	October 14th, 5pm GMT
Teaching our teachers: AdSense on your Education site Why not use the Fall holidays to optimize your AdSense implementation? In this webinar, we will highlight examples of Education sites and talk about how you can:        Optimize your ad placements, formats, coverage and colour palettes        Attract placement targeting campaigns to your site        Make the most of AdSense for Search	October 22nd, 9am PST
AdSense for Search: Improve the user experience and generate revenue 80% of users abandon a site when they can't find what they're looking for. In this webinar, we will explain how you can:        Implement AdSense for Search and customize it according to your needs        Improve your search results using keywords        Optimize your search results layout        Use Custom Search Engine Advanced Features, e.g. refinements	October 28th, 9am PST
Using Analytics to optimize your AdSense performance In this webinar, we'll outline how you can:        Analyze your AdSense performance via Analytics        Identify pages requiring optimization        Find the right optimization strategy for your site        Benefit from analyzing your user base	November 4th, 9am PST
Why AdSense is right for Retail Not sure if AdSense is right for your site? In this webinar, we'll share examples of Retail sites already using AdSense and will tell you how AdSense can work for you by explaining:        The right AdSense approach for Retail sites        How you can generate additional revenue from your site without impacting on conversions	November 11th, 9am PST
Maximize your AdSense revenue on your Home and Garden site Your site may be experiencing a peak in traffic as we 'mend and make do' and get our homes ready for Christmas. To help you maximize your revenue from these visits, we'll share examples of Home & Garden sites using AdSense and show how you can:        Optimize your ad placements, formats, coverage and colour palettes        Attract placement targeting campaigns to your site        Make the most of AdSense for Search	November 18th, 9am PST
Make the most of your forum with AdSense In this webinar we will highlight AdSense optimization best practices for forums, and discuss:        Ad placements, ad formats, color palettes        Implementing Custom Channels and making the most of Placement Targeting	November 19th, 9am PST
Improving AdSense performance using Google Ad Manager If you run AdSense alongside directly-sold or network-based ads, Google Ad Manager can help you to sell, schedule, deliver and measure all of your ad inventory. In today's webinar, we'll be joined by a member of the GAM team who will tell us how you can:        Have AdSense backfill your directly-sold inventory and compete with your other ad networks        Define your AdSense settings        Use placement targeting        Run AdSense reports	November 24th, 6am PST
NEW! Market your site to Advertisers using Google Ad Planner Google Ad Planner is a media planning tool used by advertisers to identify websites they should advertise on. In this webinar we will cover:        How advertisers use Ad Planner for media planning and how it is relevant to you as a publisher        How you can claim your site listing in Ad Planner to better promote your site to advertisers        Ad Planner integration with Google Analytics to opt-in your precise traffic data        Ad Planner integration with Google Ad Manager and AdSense to opt-in your ad placements	November 24th, 9am PST
Optimizing AdSense on your Business and Finance site In this webinar, we will highlight examples of Business and Finance sites and talk about how you can:        Optimize your ad placements, formats, coverage and colour palettes        Attract placement targeting campaigns to your site        Make the most of AdSense for Search	November 25th, 9am PST
AdSense Optimization - Everything you need to know In this webinar, we will cover:        Optimizing your AdSense for Content implementation: placements, formats, coverage, colour palettes        How to attract placement targeting campaigns to your site        Tracking the performance of your optimizations: Channels & Website Optimizer        AdSense for Search: the importance of Search	December 2nd, 9am PST
NEW! Market your site to Advertisers using Google Ad Planner Google Ad Planner is a media planning tool used by advertisers to identify websites they should advertise on. In this webinar we will cover:        How advertisers use Ad Planner for media planning and how it is relevant to you as a publisher        How you can claim your site listing in Ad Planner to better promote your site to advertisers        Ad Planner integration with Google Analytics to opt-in your precise traffic data        Ad Planner integration with Google Ad Manager and AdSense to opt-in your ad placements	December 8th, 9am PST
AdSense for Search: Improve the user experience and generate revenue 80% of users abandon a site when they can't find what they're looking for. In this webinar, we will explain how you can:        Implement AdSense for Search and customize it according to your needs        Improve your search results using keywords        Optimize your search results layout        Use Custom Search Engine Advanced Features, e.g. refinements	December 9th, 9am PST
Using Analytics to optimize your AdSense performance In this webinar, we'll outline how you can:        Analyze your AdSense performance via Analytics        Identify pages requiring optimization        Find the right optimization strategy for your site        Benefit from analyzing your user base	December 16th, 9am